Dan Read & Christina Zoccoli | CloserStill Media

 

In This Episode

Conferences and trade shows more a significant part of the veterinary industry, providing opportunities for continuing education, networking, and learning about the newest products for your clinic. However, even across industries, the model is often the same, leading to the idea that if you’ve been to one show, you’ve been to them all.

This week on the Veterinary Innovation Podcast, Shawn and Ivan are joined by Dan Read, Senior Vice President, and Christina Zoccoli, Group Event Director, Vet Shows, of CloserStill Media, to talk about the logistics of organizing a conference, why variety is key in bringing people back, and their relentless search for feedback to put on the best show possible.

Topics Covered

  • The Logistics of Organizing a Veterinary Conference
  • The Importance of Community
  • The Necessity of Constant Feedback