In This Episode
It’s very rare these days for a veterinary clinic not to be on some social media platform, but many clinics struggle with using their online presence to create a positive impact on their bottom line. It’s not enough just to post; a solid strategy is required to gain the biggest benefit.
This week on the Veterinary Innovation Podcast, Shawn and Ivan speak with Danielle Lambert, the founder of Snout School, about how social media can have an impact on a clinic’s bottom line, why clinics should be setting measurable goals, and how to measure those goals.
Ms. Lambert recommends The Passion Economy: The New Rules for Thriving in the Twenty-First Century by Adam Davidson.
- Converting Engagement Into Business
- The Need for Measurable Goals
- The Biggest Social Media Opportunities for Clinics