Candise Goodwin | Outlier Advisors

In This Episode
This week, Shawn Wilkie and Dr. Ivan Zak are joined by Candise Goodwin, founder of Outlier Advisors, to discuss her approach to helping companies navigate market complexities and achieve sustainable growth through strategic planning and innovation. Candise delves into the challenges businesses face in a dynamic market and provides practical advice on how to stay ahead of the curve.
She explains how Outlier Advisors offers personalized, deliverables-focused solutions for companies of different sizes, emphasizing innovation and tailored market strategies to achieve long-term success.
Learn more about Outlier Advisors.
Candise recommends “Smart Brevity: The Power of Saying More with Less” by Jim VandeHei, Mike Allen, and Roy Schwartz.
Topics Covered
- Founding of Outlier Advisors
- Strategic Approach to Planning and Innovation
- Navigating Market Complexities
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