Janel Young | Pet Owner Diary
In This Episode
As technology has advanced and we don’t need to rely on pets to perform specific functions as much, our relationships with them have changed. It’s not unusual to see pets as full-fledged members of a family unit, but where is the line between being a pet parent and a pet owner?
This week on the Veterinary Innovation Podcast, Shawn and Ivan are joined by Janel Young, Founder of Nava Pets and the host of Pet Owner Diary, to talk about the difference between pet parents and pet owners, how the former group are shaping the veterinary industry, and why companies need to understand the emotional relationship people have with their pets.
Ms. Young recommends Dogs.
Topics Covered
- Pets for Relationships Versus Pets with Functions
- How Pet Parents are Shaping the Veterinary Industry
- How Veterinarians Can Better Connect with Pet Parents